Adrian Merz – Executive Creative Director

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Beyer Chronometrie

Time Warp Collection

The most exclusive NFT watch collection, which mixes traditional craftsmanship of the highest quality with the virtual, gaming and fashion world of the future. Once again, Beyer Chronometrie shows the world how the oldest and most traditional watchmaking house does not stand still in time. Because the pioneering company founded in 1760 ticks just like the new, tech-savvy collectible generation. And it has updated the traditional status symbol "watch" just in time for the metaverse age. With this NFT watch collection, Beyer Chronometrie is opening up a completely new business segment for a new generation.

 


the Collection

 


Handelszeitung

“Traditional house Beyer proves digital pioneering spirit.”

 


 
 
 


Blick

“950 francs for a watch that doesn't even exist.”

 


awards


Adc switzerland

1 Silver, 3 Bronze


Adc europe

1 Finalist

 


Credits

Florian Beck (Creative Direction), Thomas Berger (Art Direction), Mohammed Khouni, Güvener Gokce (Technology), Tobias Mühlhaupt (Digital Producer), Jeannine Buscher, Leonhard Wehrli, Alexandra Hofer (PR Kommunikation), Timon Oberholzer, Tino Elsener (Projektleitung), Tom Rieder, Sven Schumacher, Michel Gunari (Tokengate), Katharina Günther, Kevin Schaelchlin, Céline Zemp (Media), Nik Hodel, Simon Husslein, Ricardo Diaz (Design)